Jim StreetI am a pastor, teacher, writer, counselor/coach and musician. I pastor the North River Church in Lawrenceville, Georgia and nowadays can also be found on my blog, Jim Street I'm a long-time husband , pretty long-time father and short-time grandfather (19 months and counting). I live just outside of Far East L.A....Lovely Atlanta, Georgia.





Made To Stick: Why Some Ideas Stick and Others Die
It's the Duct Tape, Stupid
Telling Stories that Stick

Sure, we could turn on the analytical argument. We could induce and deduce until the cows come home. We might sling some stats around. We might even create eye-catching Powerpoint slides… but really, how sticky are those communications?